Tech Startups in Latin America Preview with Sramana Mitra

Partner: Udemy
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Description: The 1Mby1M Methodology is based on case studies. In each course, Sramana Mitra shares the tribal knowledge of tech entrepreneurs by giving students the rare seat at the table with the entrepreneurs, investors and thought leaders who provide the most instructive perspectives on how to build a thriving business. Through these conversations, students gain access to case studies exploring the alleys of entrepreneurship. Sramana’s synthesis of key learnings and incisive analysis add great depth to each discussion.This is an introductory course designed for IT entrepreneurs who want to start and scale a business in Latin America.The Latin America startup movement has accelerated recently. We’re seeing lots of e-commerce in various domains, of course, but also FinTech, AgTech, even B-to-B SaaS.One of the first major Latin American successes was MercadoLibre, out of Argentina, which went public on NYSE in 2007. In fact, I worked with MercadoLibre early on and got to know a lot about the company’s thought process as they developed their strategy for dominating the continent’s e-commerce trend.As other countries have figured out, if you are trying to build a global B-to-B tech company, typically, these days, a SaaS venture, you’d need to access the US market relatively early in your progression. You can validate in your local market, get some customers going, but quickly, start the process of penetrating the US customer base.Now, e-Commerce or FinTech are very different animals. These startups tend to be much more local businesses. You can build a very large e-commerce or FinTech business without ever leaving Brazil or Argentina, Mexico, or Colombia.There are now 23 unicorns based in Latin America. We recommend that all entrepreneurs who believe their startup idea has the potential to develop into a Unicorn business take this course.In addition, if you want to build a venture-funded company, you should understand what investors look for before approaching VCs. Do
Category: Business > Entrepreneurship > Entrepreneurship Fundamentals
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Price: 109.99
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Source: Impact
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